Neon
Riad 212

Riad 212

Riad212 is a Moroccan gastronomy brand designed for restaurateurs looking to integrate a profitable, coherent and immediately operational oriental offering. Inspired by traditional Moroccan cuisine, Riad212 delivers a clear, structured concept adapted to the requirements of modern food service and delivery. The brand is built around high-demand iconic Moroccan dishes: tajines, couscous and specialties optimized for production and sales. Riad212 allows professionals to diversify their menu with premium Moroccan cuisine, without operational complexity. The positioning is designed to maximize profitability, offer clarity and overall attractiveness. The visual identity, content and dishes are designed to perform in a digital environment. Riad212 targets restaurateurs, dark kitchens and food entrepreneurs looking to operate a strong, credible and differentiating Moroccan brand. A turnkey solution to offer authentic, modern and profitable Moroccan gastronomy.

Riad 212
Riad 212
Riad 212
Riad 212
Riad 212
Riad 212
Average Ticket: 
Europe / USA: €16 – €24 (≈ €19) | Morocco: 70 – 120 MAD (≈ 90 MAD) | Gulf: (GCC): 50 – 80 AED (≈ 65)
Operational complexity: 
Moderate
Kitchen compatibility: 
Dedicated traditional cuisine. Combinable with Magic Sticks

We needed a clear framework to develop a coherent Moroccan offer. Riad212 allowed us to structure this activity without improvisation. Everything is clear, both for the team and for customers.

Riad212 matches what customers are looking for. The brand is clear, the dishes meet expectations, and operations remain smooth. For us, it is a logical continuation of our activity.

Honestly, we didn’t overthink it. We wanted Moroccan food that works, period. We launched Riad212 and it took off. People immediately understand the menu, the kitchen is easy to manage, so… we’re happy.

Choose your brands and enjoy our value offers

Neon Access

€499.00
(equivalent to €41.58 per month, billed annually)
Annual license – 1 brand

Brand logo
Platform-optimized menu
Main brand visual
Food photos
Ready-to-use digital files

Neon Pro

Most popular
€899.00
(equivalent to €74.92 per month, billed annually)
Value pack – 2 brands
Save €99 compared to individual purchase
Brand logo
Platform-optimized menu
Main brand visual
Food photos
Ready-to-use digital files

Neon Elite

€1,699.00
(equivalent to €141.58 per month, billed annually)
Value pack – 4 brands
Save €297 compared to individual purchase
Brand logo
Platform-optimized menu
Main brand visual
Food photos
Ready-to-use digital files

Offers are automatically applied based on the number of selected brands.

*License valid for 12 months. Any use of the brands, visuals, or content after expiration without renewal constitutes a violation of the operating license.

Brands ready to be operated on all delivery platforms

Visuals and formats adapted to major aggregators: brand identity, main brand visual, and professional food photos, ready to be used.

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Platform-optimized menu structure

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Main brand visual

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Professional food photography

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Ready-to-use web files

Conversion-optimized deliverables Aggregator-compatible Status: Franchisor / Authorized operator

Visuals, brand identities, and content remain the property of the brand and are made available under an active operating license.

Official packaging for digital franchises

Official packaging will be progressively introduced for selected Neon digital franchises, to ensure a consistent and professional brand identity across delivery platforms.

Availability will vary depending on the brand.

Riad 212