Neon

Ghost kitchen in Geneva:

Digital franchise Back Smash ready to operate

Grow your delivery sales using your existing kitchen

Activate a ready-to-sell digital franchise.

More revenue without opening a new location.

Compatible with Uber Eats, Deliveroo, Glovo and other delivery platforms.

How does it work?

1. You already have the kitchen
2. You activate the brand
3. You start selling

Example of a digital franchise available in Geneva

BACK SMASH

BACK SMASH — a brand designed exclusively for delivery.

Back Smash

Why launch a ghost kitchen in Geneva with Back Smash?

In Geneva, strong purchasing power and delivery demand create a favorable environment for structured concepts. Existing kitchens can be optimized without physical expansion.

Activating a digital franchise allows you to introduce a ready-to-sell brand without opening a new point of sale. You leverage your existing capacity.

Back Smash is an intense smash burger brand built to perform in delivery in Geneva. Bold recipes, strong visuals and fast production make integration easy. Activated as a digital franchise, without commission or royalties.

You remain the authorized operator: you cook, manage operations and operate the brand during the license period.

Frequently asked questions in Geneva

No. The principle is to use your existing kitchen and add a ready-to-sell digital franchise for delivery.

A brand identity, structured menu and professional visuals, ready for delivery sales.

No. NEON operates under an annual license: no commission, no royalties.