Neon

Ghost kitchen in Birmingham:

Digital franchise Back Smash ready to operate

Grow your delivery sales using your existing kitchen

Activate a ready-to-sell digital franchise.

More revenue without opening a new location.

Compatible with Uber Eats, Deliveroo, Glovo and other delivery platforms.

How does it work?

1. You already have the kitchen
2. You activate the brand
3. You start selling

Example of a digital franchise available in Birmingham

BACK SMASH

BACK SMASH — a brand designed exclusively for delivery.

Back Smash

Why launch a ghost kitchen in Birmingham with Back Smash?

In Birmingham, the urban restaurant market is dynamic and delivery represents a significant growth lever. Existing kitchens can still generate additional volume.

A digital franchise allows you to add a brand optimized for delivery without major transformation. You increase sales using your current resources.

Back Smash is an intense smash burger brand built to perform in delivery in Birmingham. Bold recipes, strong visuals and fast production make integration easy. Activated as a digital franchise, without commission or royalties.

You remain the authorized operator: you cook, manage operations and operate the brand during the license period.

Frequently asked questions in Birmingham

No. The principle is to use your existing kitchen and add a ready-to-sell digital franchise for delivery.

A brand identity, structured menu and professional visuals, ready for delivery sales.

No. NEON operates under an annual license: no commission, no royalties.