Neon

Ghost kitchen in Paris:

Digital franchise Back Smash ready to operate

Grow your delivery sales using your existing kitchen

Activate a ready-to-sell digital franchise.

More revenue without opening a new location.

Compatible with Uber Eats, Deliveroo, Glovo and other delivery platforms.

How does it work?

1. You already have the kitchen
2. You activate the brand
3. You start selling

Example of a digital franchise available in Paris

BACK SMASH

BACK SMASH — a brand designed exclusively for delivery.

Back Smash

Why launch a ghost kitchen in Paris with Back Smash?

In Paris, the restaurant market is dense and highly competitive, and delivery is fully integrated into consumer habits. Many establishments are looking to optimize their existing kitchens without increasing structural complexity.

In this context, activating a digital franchise allows you to add a ready-to-sell brand while maintaining your current organization. You leverage your production capacity without opening a new location.

Back Smash is an intense smash burger brand built to perform in delivery in Paris. Bold recipes, strong visuals and fast production make integration easy. Activated as a digital franchise, without commission or royalties.

You remain the authorized operator: you cook, manage operations and operate the brand during the license period.

Frequently asked questions in Paris

No. The principle is to use your existing kitchen and add a ready-to-sell digital franchise for delivery.

A brand identity, structured menu and professional visuals, ready for delivery sales.

No. NEON operates under an annual license: no commission, no royalties.